Purina Omolene #100 Active Pleasure Horse Feed
by Purina Horse Feed

 For light to moderately worked horses . . . Purina® Omolene®Horse Feed delivers consistent, superior quality that helps keep your horse looking great. Omolene #100® Horse Feed is an incredibly palatable diet and when fed as directed, provides 100% of the required vitamins and minerals. Instead of using straight cane molasses which is high in sugar, Purina® Omolene #100® Horse Feed contains a unique blend of molasses and soy oil for a higher fat molasses that horse love to eat.

Feed Form: Mixed Grains

Recommended For: Horses in their middle years that range from active pleasure to easy keepers.



Vitamins and Minerals
  • Provides 100% of the required nutrients for horses when fed as directed* so no additional supplements are necessary. *Based on “Nutrient Requirements of Horses Sixth Revised Edition – 2007” published by the National Research Council.  
Incredibly Palatable
  • Purina® Omolene #100® Horse Feed is an incredibly palatable diet which is excellent for horses who are picky eaters.
Natural Whole Grains
  • Nutrient and calorie dense blend of natural whole grains for lower feeding rates and less risk of digestive upset. Whole grains are a natural source of antioxidants, phytochemicals and fiber.
Less Bricking
  • Blended molasses help to prevent bricking in the winter and drying out in the summer.
Healthier Hair Coat
  • Contains balanced nutrition and added vegetable oil to promote a shiny coat and healthy skin.
Feed with Hay or Pasture
  • Purina® Omolene #100® Horse Feed is designed to be fed with hay and/or pasture.
Feed Guard® Nutrition System
  • The FeedGuard® Nutrition System is one of the industry’s most innovative and exacting quality assurance programs. FeedGuard® Nutrition System can help deliver the trust, quality and performance that horse professionals demand every day.




Omolene #100® Active Pleasure horse feed 

Feeding Directions with Hay or Pasture
Start with the amounts given for the weight of the horse. After observing the horse for a period of time, the amount fed may be increased or
decreased by 10% to obtain the desired body condition and weight. More specific recommendations may also be obtained from a Purina®
Horse Feed sales representative. Please consult the tag sewn onto this bag for complete feeding recommendations.

Minimum Hay or Equivalent Pasture* (lbs/day)7.009.5012.0014.5017.00
Omolene #100® Horse Feed (lbs/day)
Omolene #100 Horse Feed - Average Activity Level** 4.25 5.00 
Omolene #100 Horse Feed - Elevated Activity Level**2.753.754.505.256.25

*This is the recommended minimum amount of hay to be fed. If feeding more hay, reduce the feeding rate of Omolene #100® Horse Feed
by 1.0 lb for every additional 2.0 lbs of hay fed. EXAMPLE: Using the chart above, if feeding 14 lbs instead of 12 lbs of hay to a 1,000 lb
elevated activity level horse, reduce Omolene #100® Horse Feed offered by 1.0 lb from 4.5 to 3.5 lbs per day (2.0 lbs of additional hay
divided by 2.0 lbs = 1.0 lb less of Omolene #100® Horse Feed).
**Do not feed less than 0.3 lbs per 100 lbs of body weight per day. EXAMPLE: A 1,000 lb horse has ten 100 lb increments (1,000 divided
by 100 = 10). So for this horse, do not feed less than 3 lbs per day (10 x 0.3 = 3.0 lbs per day). If your horse gains too much weight at that
minimum feeding rate, then you should replace Omolene #100® Horse Feed with Purina’s Nature’s Essentials® Enrich 12® or Enrich 32®

Important Considerations:

  •  Do not feed free-choice
  •  Feed at regular times (at least twice daily). When feeding rates exceed 1% of body weight, three daily feedings are preferred
  •  Any feed changes should be made gradually over a period of 7 to 10 days
  •  Changes in the rate of feeding should not exceed one pound per day for each horse
  •  Feed along with at least 1-1.5% of horse’s body weight of good quality hay or the equivalent in pasture to make a complete ration
  •  Have plenty of fresh, clean water available at all times
  •  Prevent the rapid eating by the horse of any feed stuffs
  •  Store feed in a dry, well-ventilated area protected from rodents and insects
  •  Do not feed moldy or insect-infested feed to animals as it may cause illness or death
  •  This product to be fed to the animal species as directed on the label
  •  In addition to nutritional care and consultation, be sure to make regular veterinary checkups and farrier appointments part of your horse wellness program


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